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# Interesting Facts About the Internet All Therapists Should Know

Susan Day
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June 08, 2017

## Interesting Facts About the Internet All Therapists Should Know

If you are just starting out or already have an established private practice you should have a website and a significant online presence.

Just getting a website created for you isn’t enough. You need to create content which attracts visitors, and converts them into clients.

Your website also needs to work just like any other member of staff to establish your brand, detail the services you offer and introduce your clinic, and your therapists to potential clients.

If you aren’t convinced your practice needs a website or the one you have is “okay” then you need to read these stats.

Interesting Facts About the Internet All Therapists Should Know

## Internet Usage Facts

88% of all adults in the US are online and use the internet every day.

Over 80% of online users are looking for information pertaining to health and medicine. We’ve all done – Googled our symptoms!

77% of health related searches begin with Google and the other major search engines. Users are literally getting a second opinion from online sources.

Interestingly, almost 80% decide if they are going to make an appointment with a particular therapists before picking up the phone and calling.

50% of patients do their own research online, Googling their condition or disease. This is usually before they call a doctor or a patient.

One in five clients use their computers or smart phones to book an appointment. This is why having your contact details on every page is essential.*

Potential Clients will Check Out Your Practice Online

As well, 77% of adults in the US have a smartphone.

52% use their smartphones to research health or medical information.*

The one thing to keep in mind while digesting this information is whether you want your clients and potential clients to find obscure and perhaps unsubstantiated information from an unknown source online?

Or, do you want them to come to you, and if so, is your website set up correctly so they can find you?

* Pew Internet Research

Therasoft can create flawless documentation for your private practice while you get your practice online.